The more you know about your customers, the better you can serve them. But what you do with that data makes all the difference in the world. It’s amazing how two companies–competitors in a number of ways–can make some…
retail
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R-etail
Online Retailers Are Devoting Hundreds Of Millions To A Google Product That Hurts Amazon by Jim Edwards
28 February 2014Views: 1,016Online retailers devoted 19% of their search ad budgets to Google’s new “product listing ad” (PLA) format, which shows photo suggestions to shoppers who are browsing the web, according to Marin Software. Marin handles $6 billion in online ad spending,…
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A drought in Brazil is driving up the cost of coffee to 14-month highs, and consumers may start seeing the prices increases hit stores within the next couple of weeks. learn more in business insider Coffee Is About To…
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Increasingly, retailers are looking to beacons to enhance the in-store shopping experience while simultaneously bridging their physical and online experiences. These Bluetooth-enabled devices are being installed in stores across the country, but despite the deluge of media and retailer interest,…
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It’s the season of returning holiday gifts that didn’t quite meet expectations. So if you’re a retailer with a friendly return policy, it’s a stressful time of year. That return policy, however, may be the key to winning the trust…
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Kimberley Cornwell’s husband is on a high-protein diet, and he usually eats eggs for breakfast. So when a Safeway (SWY) shopping app offered a deal a few months ago on 18 eggs for $1.89, she took it. Cornwell had never…
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What’s a digital franchise? No one had ever heard of one before OrderUp, the online restaurant ordering company created this new model. Here’s how it happened. learn more in INC Digital Franchises: New Spin on an Old Business Model…
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brands and culture
“Happy Interaction” is a new way for customers and brands to engage in highstreets
24 February 2014Views: 1,213Happy Finish is a Global Creative Production house, with international studios in London, Shanghai and Mumbai, offering a wide range of integrated creative services including CGI, CG Animation, Grading, VFX & Interactive development. learn more in happy interaction “Happy…
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The new president of the retail giant has arrived from London with a single-minded goal: to return America’s iconic department store chain to glory learn more in WSJ Marigay McKee Is the New Master of Saks Fifth Avenue, by…
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Customer experiences are more important than ever in retail. Motivated by an increasingly sophisticated range of online and offline shopping opportunities, consumers are eager to be delighted by retailers in ways that improve the quality of shopping events and their…