This is a unique opportunity which we should not pass up. In this moment of pause, we have the chance to reset our relationship to tech. For the last decade, tech has been running us. Now is our chance to…
mobile
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Shoppers automatically become NikePlus members after downloading the Nike app—membership that bestows on them such perks as discounts, personalized recommendations and exclusive product offers. Mobile is at the center of people’s everyday life, and when people come into the store, they…
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The term ‘superpowers’ conjures an image of major nations shaping the course of global history. But in the digital era, It’s time that we expanded that definition to include four extraordinary technological superpowers. Read more in Weforum Four new ‘superpowers’…
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brands and culture
How To Market To Generation Z: True Digital Natives Remalyn By Estuesta Remalyn
14 February 2018Views: 2,223Generation Z, also known as iGen, Post Millenials, and even Millenial on Steroids, is slowly becoming a trend among digital marketers. Why? That’s because Gen Z is the TRUE digital natives in today’s digital world. Read more in Innov8tivedd…
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Thinking mobile as a standalone channel to approach customers is wrong. Brands should expand their mobile vision beyond the device, and consider finding ways to deliver a personalized shopping experience in every channel during every phase of the consumers’ journey.…
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mobility
This 3-in-1 Phone Will Make You Want to Share It with Strangers by Rachel Metz
20 October 2017Views: 1,091Most of us don’t want to hand our phones over to anyone—no matter if it’s a family member or a stranger. What if there was a way you could share your phone with someone else without having to really relinquish…
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Retail is evolving now at an exponential rate following in the footsteps of machine intelligence, connected devices and new software integrations, that were previously not possible. Read more in starcloudservices Top Retail Trends of 2017 Extended By Michael Spencer was…
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IoT is one of the transformational trends that will shape the future of businesses in 2017 and beyond. By having the right IoT model companies will be rewarded with new customers, better insights, and improved customer satisfaction to mention few…
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IKEA, created a catalogue mobile app that offers customers exclusive features they are not able to get with a printed catalog. The mobile catalog gives customers access to enhanced content, such as additional product information and videos read more in…
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If companies want to effectively compete in the next decade, they must provide employees the right tools that are increasingly more mobile, Read more in bizjournals 5 workplace trends driving change in offices By Dana Manciagli was last modified: May…