We all want to be culturally in sync in 2015. Read on and instantly increase your Cultural IQ learn more in slideshare
customers
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Having your customers become cheerleaders for your brand is the mecca of marketing: Your customers not only sell for you, but they communicate in a way far more powerful than any content your brand can create learn more at contentmarketinginstitute…
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talk the trends
Second Screening During TV Time It’s Not What You Think By Emarketer
15 October 2014Views: 1,114People simply drift away from the program and do other activities on their devices. This represents a transformation in the role of television from being a focal point to being just one of many screens competing for attention. learn more…
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Don’t overuse any tactic. Never use a tactic that your shoppers opt out of, such as an email subscription. Likewise, don’t continually flash chat pop-ups if the shopper never engages. learn more in practicalecommerce Ecommerce Marketing vs. Shopper Annoyance…
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Culture eats strategy for breakfast, technology for lunch, and products for dinner, and soon thereafter everything else too. Why? Because company culture is the operationalizing of an organization’s values. Culture guides employee decisions about both technical business decisions and how…
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According to the study, 71 percent of shoppers expect to view in-store inventory online, and 50 percent expect to buy online and pick up their purchase in a physical store. Yet, only 36 percent of the retail decision makers surveyed…
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Two sequels and nine Oscar wins later, cinephiles rank the first two Godfathers (both of which won Best Picture) at the most elite level of “must watch.” As in, if you catch them on TV sometime, you will stop everything…
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Increasingly, retailers are looking to beacons to enhance the in-store shopping experience while simultaneously bridging their physical and online experiences. These Bluetooth-enabled devices are being installed in stores across the country, but despite the deluge of media and retailer interest,…
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brands and culture
“Happy Interaction” is a new way for customers and brands to engage in highstreets
24 February 2014Views: 1,219Happy Finish is a Global Creative Production house, with international studios in London, Shanghai and Mumbai, offering a wide range of integrated creative services including CGI, CG Animation, Grading, VFX & Interactive development. learn more in happy interaction “Happy…