Many companies have to manage large volumes of interconnected devices which is considered to be a major challenge. About 88% of companies find device management as a major concern and are incorporating methods to manage their devices seamlessly. In such a…
At the topmost level, there are two types of people in the world: Those who think personality types can be categorized and those who can’t. In 1985 after further research, the NEO Personality Inventory (NEO PI) published. The groupings constitute…
The idea of using targeting to impact consumer behavior is nothing new. But the idea that the very act of using targeted content could impact consumer feelings is novel—and a potential opportunity for marketers. However, if the researchers’ premise holds…
Air pollution in many large cities around the world is well above guidelines, with almost 90% of people in urban centers breathing air that exceeds dangerous levels. In fact, around half of global urban populations endure pollution at least 2.5…
Graphene is absolutely amazing stuff, the lightest, strongest stuff we know of. It’s ultra-light, yet immensely tough , It’s 200 times stronger than steel, but it is incredibly flexible and It’s the thinnest material possible as well as being transparent. The idea…
Here’s what we think will change about the shopping experience for consumers and why retailers are a driving force in creating a shopping experience around an omnichannel strategy that integrates Internet of Things (IoT) devices and multiple payment options. Read…
Most li-fi systems rely on transmitting data via LED bulbs, which means there are some limitations to how easily the technology could be applied to systems outside the lab. But researchers have come up with a new type of li-fi…
Valued at $13.69 billion and employing around 78,000 people worldwide, the L’Oréal Group is the largest and most profitable company in the cosmetics industry. Between 2005 and 2016, it increased production volume across its 34 brands by 29%. But in…
Sixty percent of people think chatbots will make companies feel less human. Computer-driven bots will become more human-feeling, to the point where the user can’t detect the difference, and will interact with either human agent or computer bot in roughly the…
Customers recognize when a company fulfills its purpose. They are interested not in products or services, but in outcomes. Consumers at a premium retailer are buying more than clothing or a coffee drink. They are buying a distinctive experience as…
