This London-based start-up connects online visitors with in-store sales assistants. Bridging the gap between digital and physical, GoInStore enables a conversation between the shopper and staff. It also can create a visual in-store experience for online customers by using smart…
2016 will be the year of the brand experience, and not just the digital experience. Global branding and design firm Landor sees real, human interactions and authentic interactions with brands as a key marketing trend. Read more in Media Post…
Social media is inextricably linked with depressive symptoms, claim researchers from the University of Houston. A recent study suggests that the longer you spend on social media browsing the curated highlights of other people’s lives, the more isolated, jealous and…
In just one minute the internet processes more than 204 million emails, 3.3 million Facebook posts, 4 million Google searches, and a whopping 50 billion WhatsApp messages. learn more in businessinsider What happens online in 60 seconds By Sarah Kimmorley…
Luxury fashion shopping website Net-a-Porter presents a brand-new app available on iPhone, iPad, and Apple Watch that allows you to shop on a digital platform with other people. learn more in fastcompany Net A Porter Launches an App That Allows…
Personalization, videos on product detail pages, and content marketing are among six important online shopping trends that are impacting ecommerce business practices, according to a new study. learn more in practicalecommerce 6 Global Online Shopping Trends that Could Impact Your…
54% of marketing Executives in UK saying their online marketing approach was somewhat integrated with offline marketing. learn more in emarketer
13% of internet users wanted to warn readers about a bad experience, and only 12% posted reviews to “expose” bad vendors read the article in emarketer Do Consumers Actually Trust Reviews? by Emarketer was last modified: January 5th, 2015 by…
Online shoppers, especially first time visitors, evaluate ecommerce sites in many ways.Fortunately, you can win new customers by displaying proven trust indicators at key places on your website. These badges, seals, and well-placed reminders can visibly reinforce that you can…
In 2010, Sephora opened an online community called Beauty Talk in collaboration with a marketing firm called Lithium. The new site did more than just give Sephora customers a place to trade beauty tips and network. learn more at fastcolabs…
