Retailers have adopted IoT technologies at above-average rates for both customer-facing and back-end applications Read more in emarketer
IOT
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When it comes to the smart home products and the internet of things, consumers always quote the same two main concerns: security and privacy. The worst-case scenario is a smart lock that someone hacks into and simply opens your front…
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Digital signage can be tailored and set to whatever the operator chooses, and more importantly can change depending on the customer viewing the display. learn more in retailcustomerexperience How digital signage is leading retail’s ‘Internet of Things’ By Jo Satili…
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Digital identity is increasingly unwieldy. An ever-growing collection of emails, usernames, passwords and profiles are hard for consumers to manage and challenging for marketers to make sense of. learn more in emarketer IOT Tracking the Cross Everywhere Consumer By emarketer…
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The Internet of Things might change the way you live your life within your house, but we’re not quite at the point where it’s having a huge effect on the way your house is designed watch the video in bigthink…
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In order to incorporate IOT into your business model it’s crucial to approach adoption from one of three highly-focused positions:Enablers, Engagers and Enhancers learn more in cyance Making the Business Case for The Internet of Things By Jon Clarke was…
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According to Gartner Research, smart home technology could add $1.9 trillion to the world’s economy by 2020.But exactly how the Internet of Things will become a trillion dollar industry remains be seen. learn more in fastcompany Academia is Google’s…
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If you’re looking to build a smart home today, you can’t just go on Amazon, buy whatever lightbulb or door lock you want, and expect everything to play nicely together.Samsung has thrown its weight behind an effort called Thread, learn…
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Andreessen Horowitz is a $950 million venture capital firm that was launched on July 6, 2009. Let’s see what they have to say in venturebeat 16 tech trends we are most excited about By Daniel Terdiman was last modified: February…
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Our world isn’t just about creators and consumers anymore. There’s a new entity gaining influence rapidly — the curator. Curators are needed when there are too many creators wooing the consumer learn more in falkblogging wordpress 2015 Marketing Predictions by…