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If consumers are going to engage with a brand, they expect that brand to know the best way to reach them and communicate with them.They don’t care that your email marketing group isn’t going to get credit if you click…
If consumers are going to engage with a brand, they expect that brand to know the best way to reach them and communicate with them.They don’t care that your email marketing group isn’t going to get credit if you click…
An online retailer can keep sending sale and special offer messages indiscriminately to its entire subscriber list and enjoy a sales boost. But the extent of that sales boost may be diminishing. learn more in practicalecommerce Email Marketing Evolving to…
The No. 1 mistake you’re making with email is non-responsive design: Email that isn’t coded and optimized for mobile viewing across multiple screens and devices. learn more in contentmarketinginstitute Why Mobile Email Matters to Your Business By Aaron Orendorff was…