As many of America’s traditional retailers struggle to attract customers and shrink their store networks, a new generation of more nimble digital players is seeing increased opportunity in physical retail. Indeed, the final months of 2016 saw a flurry of…
Some retailers spent the year readying for the industry’s future, while others grappled with the ghosts of its past. Here are the companies, technologies and trends that soared or sank in 2016. read more in Retail Dive The retail winners…
Unlike music, films or food, fashion is a product many shoppers want to touch and try on before they buy. The physical fashion store isn’t going away — but it is changing, as retailers come under pressure to provide consumers…
Many Birchbox customers, for instance, say they feel like they are receiving a present when they get their box in the mail every month. (Of course, packaging alone can’t keep a company afloat; Birchbox is currently going through major financial…
What the digital marketing mix will look like in the New Year ? It seems that 2016 is shaping up to be even more competitive, complex and evolutionary. learn more in cmo Digital marketing trends for 2016 By Azadeh Williams…
When it comes to increasing the average time visitors spend at your online store, as well as the money they spend, look for non-related industries for ideas and inspiration learn more in practicalecommerce Look to Other Industries for Ecommerce Inspiration…
For brick-and-click companies — those with online and physical stores — free pick-up can be a helpful shipping option for ecommerce customers that live nearby. learn more in practical ecommerce Free Pick Up From Brick-and-click stores By Elizabeth Ball was…
35% of US consumers say they used only smartphones when deciding on which car to buy while 68% of US consumers conduct pre-purchase research on their smartphones at some point in their purchase journey. learn more in datancharts Mapping the US…
The act of webrooming, or the process of researching products online then buying them in store, has become the new norm for today’s connected consumers. In fact, 88% of shoppers regularly webroom while only 76% showroom, according to a recent…
“We are starting to live in a world now where I’m not very comfortable to spend a night in a hotel room unless I know what other people think about it. And I don’t want to buy a camera unless…
