Clothing stores have declined as consumers shifted their spending away from clothes toward traveling and dining out. Before the Great Recession, people bought a lot of stuff, like homes, furniture, cars, and clothes, as retail grew dramatically in the 1990s.…
customer experience
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This year’s forecasts will highlight the trends and issues (including personalization, in-store experiences, and developments in payments technology) that we think will have major impacts on the retail industry over the coming 12 months. Read about them in vendhq 12…
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The 15 per cent of companies that are farthest along on the digital maturity curve are eight times more likely to have gained market share than the 15 per cent of companies that are least mature — and this is…
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brands and culturetalk the trends
17 digital marketing trends for 2017 By JENNIFER O’BRIEN
2 March 2017Views: 1,435Core marketing tech platform elements will truly converge in 2017 bringing together the best of content management, marketing automation, analytics and more into integrated solutions. While businesses have to stitch together the components of their martech stacks today, native solutions…
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Vital brand interactions happen in the white space. The area your control doesn’t reach. It is a gap between your product and polished communications, and consumers’ comprehension and experience are fertile and critical opportunities Read more in Brand Quarterly The…
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Emotions play an enormous part in how buyers act and react. They propel decisions and instill a personal connection between the buyer and the brand that extends beyond the transaction itself. read more in disitalistmag The Psychology Behind Marketing By…
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There is still confusion all over the world with regards to how best GOVERN Customer Experience. Whose responsibility is it? Is it the CMO, the CCO, the CXO or the COO? learn more in customer think Customer Experience in 2015…
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Grocery app use is important to track and engages customer loyalty, and app quality and functionality can differentiate retailers in a consumer’s mind, learn more in retailcustomerexperience Consumer apps are a must-have for the food retail business was last modified:…
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Indoor positioning systems for retail, a technology meant to bridge the gap between the computer and the store. learn more in retailcustomerexperience
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Creating a successful multi-channel experience can seem intimidating to many retailers, who may wonder if the effort is worth it. They may not have a choice, however and that is because they can take advantage the following benefits learn more…