While footfall and sales per square foot still have their place, retail needs a wider set of KPIs that measure how people are actually shopping and discovering and interacting. Without the right KPIs, you won’t know if you’re on track…
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Requiring only an app to get started, Hero means that store associates can make more of quiet periods in-store by using their selling and relationship-building skills live online. The results speak for themselves. Hero reports a ten times higher conversion…
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wenty years ago measuring it was a problem, today we carry an advanced laboratory in our pockets, every moment of the day, so to speak. The image of a person covered in wires and sensors is long gone. Measuring all…
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With video content becoming increasingly more valuable, we’ve complied data and projections of the impact of video for the business atmosphere in the following infographic learn more in crewscontrol Impact of video technology for business By Andrea Keating was last…
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Online shoppers, especially first time visitors, evaluate ecommerce sites in many ways.Fortunately, you can win new customers by displaying proven trust indicators at key places on your website. These badges, seals, and well-placed reminders can visibly reinforce that you can…
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“We’re seeing dramatic increases in conversion when people can talk right through the computer to a person, cobrowse and get questions answered.” learn more in emarketer How iBeacon and Similar Technology Will Change Retail by emarketer was last modified:…