P&G launches corporate #WeSeeEqual campaign to fight gender bias , United Colors of Benetton promotes gender equality in India, UBS looks to ‘drive change through diversity. Watch 6 videos about her in marketingweek 6 Of The Best Campaigns Empowering Women By Leonie…
Around 67 percent of marketers are planning to increase campaigns through Twitter even though it is a slight decrease from 69 percent last year. Young marketers, more than older ones prefer photo sharing sites including Instagram for launching campaigns learn…
When you’re working with an established brand, building an audience isn’t an issue. The challenge comes from understanding how each of your social channels work in concert with one another, and the way your fans interact with different content on…
Consumers don’t trust your ads. There’s no advantage in campaigns when your competitors are just as skilled at the campaign game as you are. While you know how to tune campaigns to help you hit your numbers, they’re no longer…
