Thirty-nine percent of young Americans report they are online “almost constantly.” Today almost 20% of American households contain more than 10 internet-connected devices, which have their own associated energy costs. By 2025, the internet will account for 20% of the…
How many nights have you stayed up too late because you were scrolling through Instagram or Facebook? It’s not just your lack of self-control: Social media sites are designed to keep you hooked for as long as possible. Read more…
Researchers looked at the anonymized data of 1.4 billion users in 217 countries, territories and autonomous regions and calculated the proportion of women and men ages 13 to 65 who actively used the social network. Places with a lower female-to-male…
The ‘social’ in social capital means no single person owns these resource – they exist in the collective and are amplified by it. In a nutshell, we’re better together. The ‘capital’ means that it’s productive – it gets things done…
Previously, you had to create several different sets of ads, with translations in different languages. Now with the Dynamic Language Optimization, you only need to create a single ad and choose from up to six different language translations. Facebook will…
We’ve put together a list of 10 marketing content ideas that will help grow your small business, when used correctly, by increasing both SEO and sales. Read more in Folley Marketing Advisors Top 10 Content Marketing Ideas to Increase SEO…
In n a new study, published in the journal Motivation and Emotion, researchers from Carleton and McGill Universities in Canada asked first year students to keep a diary for seven days.In particular, the researchers wanted to know if FOMO was…
if you produce the right kind of strategic content, directly targeted to your audience and helpful or inspiring for them in some way, you will break through and over time, build a relationship with those audiences that pay brand dividends.…
Over the next few years, what’s going impact the field of Marketing and Social Media and our careers, the most? What do we need to know to remain vital and relevant? Here is the countdown of 10 ideas transforming Social…
We live our lives on social media. Which is why it’s a logical place to attract attention and drum up engagement — it’s the digital town square where everyone already is. Read more in Firebrand talent Are you ready for…
