Brick merchants are buying click merchants because online-only is not a viable retail model. Walk in traffic doesn’t exist online, while stores can generate organic traffic. And expansion builds brand equity Read more in forbes Five Signs That Stores (Not…
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The London Fashion Startup Knyttan Rethinks Everything From Manufacturing To Design To Give Consumers power Over Their Wardrobe learn more in fastcodesign British Brand Turns You Into The Designer By Diana Budds was last modified: June 20th, 2015 by futu…
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Eyetracking Study Reveals What People Actually Look At When Shopping Online by Shaunacy Ferro
3 March 2014Views: 1,610When you pull up a website, what’s the first thing you look at? The stock photo model splashed across the page? The large company logo at the top? The search bar? EyeQuant, a German artificial intelligence software company that…
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Online Retailers Are Devoting Hundreds Of Millions To A Google Product That Hurts Amazon by Jim Edwards
28 February 2014Views: 948Online retailers devoted 19% of their search ad budgets to Google’s new “product listing ad” (PLA) format, which shows photo suggestions to shoppers who are browsing the web, according to Marin Software. Marin handles $6 billion in online ad spending,…
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Can This Company Finally Get The Retail Fashion World Online? by Jennifer Elias
25 February 2014Views: 1,104High-end fashion is one of the last holdouts against e-commerce. A virtual fitting room could change things–but the technical challenges are enormous. Even as we buy more stuff online, clothing remains a holdout for brick-and-mortar retailers. Why? The fitting…
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What’s a digital franchise? No one had ever heard of one before OrderUp, the online restaurant ordering company created this new model. Here’s how it happened. learn more in INC Digital Franchises: New Spin on an Old Business Model…