brands and culture

One of the more interesting and potentially critical areas of commercial development in recent times is the connection between corporate and social agendas.   Jon Miller explains how some of the biggest companies on the planet are now being driven…

AKQA’s Rei Inamoto argues that the thing we call advertising is over and offers four guidelines for moving into the next era, when 365-day connection, people-focused stories, and business invention will be key.   “How are we supposed to judge…

What do Salvador Dalí and Jeff Bezos have in common? At first glance, besides sharing a passing resemblance, perhaps not much. But when you think about how artists and entrepreneurs develop and bring ideas to fruition, there are many similarities, especially when…